Take a look at the 2022 winners university of east london delivering their keynote session at sportspro live 2022

Sustainability Hackathon
24-26 February 2023

The sports industry is looking towards the triple bottom line as a priority and is need of fresh talent to contribute to solving the social and ecological issues that face us. SportsPro’s Hackathon is an opportunity for top students from across the world to compete against each other, creating innovative solutions that could help the sports industry drive social, financial and environmental change, whilst also being mentored by the top thought leaders within the industry.

The Hackathon will see students set challenges to enable major events to fulfil the challenge of ensuring business practise is as sustainable as it can be. 

Why The Triple Bottom Line?

The triple bottom line is a framework that was established to highlight the dependency that economic growth has on social and environmental sustainability; ensuring people, planet and profit receive equal consideration. Teams will create solutions designed to make sport more socially, environmentally and financially sustainable.


Can your solution ensure that the sports industry becomes a more equitable place for its stakeholders and provides greater social value to its communities?


Can your solution actively reduce sport’s ecological footprint?


Can your solution exhibit the economic rewards that the sports industry’s stakeholders can garner from implementing policies that prioritise society and the environment that they are operating within?

Previous universities Include:

 PAST Mentors and judges


Richard Dickson,

Co-Founder & Head of Engagement,

Play It Green

Garrett Wong,

Sustainable Events Specialist,

Meet Green

Jessica David,

Senior Brand Manager,


Dan Reading,

Head of Sustainability,

Right Formula

Tristan Niesslein,

Founder & Lead Practitioner,

Niesslein Sustainability Partners

Joao Frigerio,

Founder and CEO,


Anne-Cecile Turner,

Head of Sustainability,

The Ocean Race

Victoire Cogevina,

CEO and Founder,


Astin Ewington,

Partnerships Lead,


Adam Mitchell,

Global Lead,


Ashley Shaner,

Senior Digital Consultant,

Seven League

Rohn Malhotra,



Motasem el Bawab,

Head of Digital,

Volleyball World

Amr Alrawi,

Director, Marketing Strategy,


B Hunter,

Digital Engagement Lead,

UK Sport

Katie Cross,



Susie Tomson,

Director of Sustainability,

think Beyond

Danielle Berman,

Founder & CEO,

Tackle What’s Next

Chris Gratton,

Chief Operating Officer,

Ticketmaster Sport

Todd Humphrey,

SVP, Digital Fan Experience,

Seattle Kraken

Kim Mejnert-Frydensbjerg,

Head of Events,

Wonderful Copenhagen

Lewis Blaustein,



Marc Bertomeu,

Innovation Manager,

Euroleague Basketball

Kristen Fulmer,



Jaime McKeown,

Sustainability, Diversity and Inclusion Manager,

World Rugby


Pil Krogh Tygesen,

Head of Sustainability,

Wonderful Copenhagen

Claire Poole,

Founder & CEO,

Sport Positive Summit

Aileen McManamon,

Founder & Managing Partner,

5T Sports

Matthew Campelli,


The Sustainability Report

Simon Chadwick,

Director, Center for the Eurasian Sport Industry,

Em-Lyon Business School

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